Profile: Maniv Romeo, Also Known as Sikandar Kumar, and the Business Behind Shootup Media

An Indian entrepreneur, digital strategist and performance marketer, Maniv Romeo, who is also known as Sikandar Kumar, runs Shootup Media, a digital marketing agency, and is linked with Shootup Career, Times Release and Awaaz Jharkhand. Originally from Hazaribagh, Jharkhand, he has built a professional presence around applying technology and marketing to business growth.

The Agency

At the centre of his work is Shootup Media, which offers search engine optimisation, paid advertising on Google and Meta, social media marketing, website development, branding and digital public relations. The company’s website also lists answer engine optimisation and generative engine optimisation, services aimed at helping businesses appear in AI-assisted search. Brands whose projects the agency has presented include Dakloni and Visgrow.

What sets his approach apart, according to his profile, is the overlap between coding and marketing. Websites, advertising, content and search are treated as parts of one system rather than separate jobs. A page that loads quickly, an advert that matches it and content that answers real questions all contribute to the same result: visitors who become customers. His personal website presents him as focused on measurable growth.

Education and Media Ventures

Beyond the agency, he is linked with Shootup Career, an online learning platform for digital marketing and related skills. It covers SEO, branding, social media marketing and business growth, and uses practical projects, case studies, templates and mentorship so that learners can apply what they study. The platform extends his work from serving businesses to helping individuals build careers in the digital economy.

In media, he is linked with Times Release, which covers news and business, and Awaaz Jharkhand, which gives space to regional stories and community voices. Both use the same technical and audience-building skills that feature in his marketing work, applied to publishing rather than client campaigns.

On the professional side, he lists web design, coding, content development, graphic design and search optimisation among his skills, with a background in computer science and digital marketing. His LinkedIn profile records a Google-issued IAB Digital Marketing and Media Foundations certification from June 2021.

Taken together, the ventures cover three uses of the internet: selling services, teaching skills and sharing information. Each depends on building an online presence, reaching the right audience and maintaining a platform that works well, and capabilities developed in one area support the others.

Where the Industry Is Heading

The timing is favourable for this kind of profile. Businesses of every size are rethinking how customers find them, as search engines add AI-generated answers, advertising costs rise and social platforms change their rules. Professionals who understand both the technology and the marketing are in demand, and agencies are widening their offerings to match.

The next phase of his career is likely to follow those shifts. For Maniv Romeo, that means continuing to develop the agency, the learning platform and the publications while keeping a close eye on how search, advertising and content distribution evolve.

Media Contacts

Website- www.manivromeo.com

Instagram- instagram.com/maniv_romeo

Email- maniv@shootupmedia.com