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How Trivyams Digital Solutions is Driving Digital Upliftment in Tier-2 India

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In the age of digital transformation, most conversations often circle around large metros and global tech hubs. However, the real shift is happening quietly in smaller towns — where technology is beginning to reshape the traditional business landscape. One company at the forefront of this change is Trivyams Digital Solutions, a digital innovation firm based in Erode, Tamil Nadu.

Founded by Vijaykumar, Trivyams was built on a simple yet powerful idea: to make modern technology accessible and useful for small and medium-sized businesses in India’s tier-2 and tier-3 cities. In regions where businesses are still transitioning from manual operations to digital workflows, Trivyams acts as a much-needed bridge between traditional models and modern tools.

The company offers a suite of services designed specifically for businesses that may not have in-house tech teams or massive budgets. These include website development, AI virtual assistants, process automation, lead generation, and strategic consulting. What sets Trivyams apart is not just what they do, but how they do it — with deep regional understanding, personalized execution, and ongoing support.

One of the major advantages of working with Trivyams is their affordable website development services. Unlike generic builders or overpriced agency models, Trivyams offers customized, responsive, and SEO-optimized websites built for performance. “We design with the user in mind, and we keep our client’s business goals at the core,” says Vijaykumar.

But the real innovation lies in how Trivyams leverages AI-driven tools, especially for customer service and operations. Their AI virtual assistants are helping small business owners automate routine tasks like answering customer inquiries, booking appointments, or collecting leads — tasks that often consume a lot of manual time.

For many entrepreneurs in Tamil Nadu and beyond, this has translated to real results. Local traders, service providers, and even healthcare professionals have seen significant improvements in customer engagement and operational efficiency after adopting solutions from Trivyams.

Beyond services, Trivyams also acts as a digital consultant, helping businesses craft growth plans, identify market opportunities, and implement scalable systems. Their approach includes thorough research, competitive analysis, and step-by-step guidance — a rare offering from a regional tech provider.

The firm’s commitment to digital empowerment reflects not just in its work, but also in its mission. “We believe that every business, no matter its size or location, deserves the tools to grow,” says the founder.

As India’s digital infrastructure expands, and more businesses seek ways to modernize, firms like Trivyams are proving that innovation isn’t just about big cities or big budgets — it’s about vision, execution, and local impact.

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Anicut Capital unveils Rs 175 crore seed fund for startups

Anicut Capital has unveiled a Rs 175 crore seed fund, with a Rs 75 crore greenshoe, for early-stage startups.

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Indian rupee currency note (representative image)

Anicut Capital has unveiled the Grand Anicut Seed Fund, an early-stage vehicle with a target corpus of Rs 175 crore and a Rs 75 crore greenshoe option.

The fund, registered as a Category I Alternative Investment Fund with SEBI, will invest in pre-seed to Series A startups across deep-tech, enterprise-tech, consumer and financial services.

Anicut plans to invest in over 20 startups through the fund, with cheque sizes typically between Rs 5 crore and Rs 8 crore.

Three deals have already been closed, with the fund targeting a first close of roughly $10 million in the coming month, drawing from institutional investors, high-net-worth individuals and family offices.

This is the firm’s second early-stage fund, following the Grand Anicut Angel Fund, which has backed 68 startups since 2021.

Companies from that earlier portfolio have raised more than Rs 6,000 crore in follow-on funding collectively, with portfolio revenue growing tenfold.

Ajay Anand, Partner at Anicut Capital, said the firm’s early-stage investment strategy had been validated through the previous fund and that the new vehicle builds on that track record.

The launch comes as Indian early-stage investors increasingly look beyond artificial intelligence toward sectors including manufacturing, deep-tech and enterprise software.

The launch comes in a week that saw Indian startups raise $209 million in total, with manufacturing, aerospace, enterprise software and healthtech leading investor interest.

The fund is planned for deployment over roughly three years, with about 70 per cent directed toward new investments and 30 per cent reserved for follow-on funding.

Category I Alternative Investment Funds registered with SEBI are typically used by venture capital and angel investment vehicles in India to pool capital from institutional and high-net-worth investors under a regulated structure.

India’s early-stage funding environment has seen investors increasingly diversify beyond artificial intelligence in recent months, with manufacturing, deep-tech, enterprise software and healthtech drawing larger allocations.

(Image: Photo by Libreravi, Wikimedia Commons, CC BY-SA 4.0)

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IT stocks lift Sensex, Nifty in Wednesday’s opening session

IT stocks lifted the Sensex and Nifty higher in Wednesday’s opening session amid a rebound in crude oil prices.

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BSE building at Dalal Street (representative image)

Indian markets opened on a strong note on Wednesday, with the Sensex up 657.85 points, or 0.85 per cent, at 77,423.77, and the Nifty 50 higher by 191.3 points at 24,176.65.

The gains were led by IT stocks, with Infosys up 3.89 per cent, while L&T, TCS, Hindustan Unilever and Tech Mahindra also rose in early trade.

Sectorally, the Nifty IT index gained as much as 2.51 per cent and the Nifty FMCG index rose 1.52 per cent, even as most Asian markets traded weaker.

Power Grid was the biggest loser in early deals, down 0.67 per cent, with InterGlobe Aviation, Asian Paints, Maruti and Titan also among the decliners.

Market breadth favoured advancing stocks, with 1,837 gainers against 550 losers and 103 unchanged counters on the BSE.

The rally followed a rebound in crude oil prices after a roughly 14 per cent decline over three sessions amid heightened US-Iran tensions.

Institutional buying supported sentiment, with foreign institutional investors purchasing ₹755.33 crore worth of shares and domestic institutional investors buying ₹1,664.16 crore on July 28.

Traders were closely watching the US Federal Reserve’s policy decision expected later in the day, even as domestic indices posted solid opening gains.

The rise followed Tuesday’s flat finish, when the Sensex closed at 76,765.92 and the Nifty at 23,985.35 amid a fragile pause in US-Iran hostilities.

The India VIX volatility gauge had eased to 12.56 on July 28, down 0.79 per cent, with a firmer rupee and cooling geopolitical tensions supporting calmer sentiment ahead of Wednesday’s session.

Market watchers said the rebound in crude oil, after three straight sessions of sharp declines, had eased some of the concerns that had weighed on Indian equities earlier in the week amid the ongoing US-Iran tensions.

Sustained buying by domestic institutional investors in recent sessions has also been credited with cushioning Indian markets against bouts of volatility driven by global cues.

(Image: “BSE building at Dalal Street” by BSEINDIA, Wikimedia Commons, CC BY-SA 3.0)

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Sensex closes at 76,765.92, Nifty at 23,985.35 on mixed session

The Sensex closed at 76,765.92 and the Nifty at 23,985.35 on Tuesday, a mixed session marked by an IT rally and a Hindustan Unilever slump.

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Bombay Stock Exchange building

The Sensex closed at 76,765.92 on Tuesday, down 69.86 points or 0.09 per cent, on a mixed trading day.

The Nifty 50 ended at 23,985.35, a decline of 10.60 points or 0.04 per cent.

Bank Nifty fell further, losing 331.60 points, or 0.58 per cent, to close at 56,755.60.

IT stocks were the bright spot, with the Nifty IT index gaining 3.32 per cent on the strength of TCS and Tech Mahindra.

Hindustan Unilever was the biggest drag, dropping nearly 7 per cent after its quarterly earnings fell short of estimates.

Coal India slipped more than 4 per cent following a weaker-than-expected quarterly profit, blamed on lower production and higher operating costs, while Bharat Electronics was also among the top losers.

The Nifty Midcap index edged up 0.08 per cent, while the Nifty Smallcap index eased 0.22 per cent.

The mixed close came a day after the indices posted sharp gains, snapping a five-day losing streak driven by rising crude oil prices.

Hindustan Unilever’s fall came after the company reported quarterly numbers that fell short of analyst estimates, with investors reacting sharply to the miss given the stock’s weight in the consumer goods space within the benchmark indices.

The rally in IT stocks was broad-based, with several other companies in the sector also posting gains during the session, as investors responded positively to the outlook shared by some of the larger firms during recent earnings updates.

Coal India’s decline reflected wider concerns among investors about production volumes at state-run mining companies, a theme that has recurred in past quarters and continues to weigh on sentiment around the stock.

Analysts tracking the session noted that the muted overall movement in the headline indices masked sharper swings at the sector and stock level, with earnings reactions driving much of Tuesday’s price action.

(Image: Niyantha Shekhar (CC BY 2.0))

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